Designing like a native?

Last month I was delighted to be invited to speak at the sixth BITS conference in Thailand. My presentation explores how we can create natural-looking designs in scripts we’re not native to, but at the same time unify diverse scripts into a coherent design. Since the most popular slide sharing media don’t seem to allow me to keep the transcript with the slides, I’m posting the slides as images and transcript as text below. Continue reading


Thai italics part 2 : Design

This post follows on from Usage, in which we found that italics in Thai are used slightly differently to their Latin counterparts. The two main discoveries were:

  • Thai italics can stand alone as body text, even for long passages, unlike in Latin where they tend to be embedded in bodies of upright text.
  • Thai italics are used for meta-text and to convey the ‘about’ voice. They are not for emphasis or names of things, which use bold instead.

Continue reading


Thai italics part 1 : Usage

The question of Thai italics has kept cropping up lately. In this two-part blog, I’m splitting the question into what are hoped to be digestible chunks. This post, Usage, talks about the ways that Thai typography uses italics differently to Latin, and tries to establish the principles underlying their use, and what implications there might be for the type designer. The second part, Design, will talk about a rationale for creating ‘true’ italics for Thai (not just sloped uprights or obliques), and will explore the possibilities of drawing on some of the traditional idioms of Thai penmanship. Continue reading


Figgins’ Pica Siamese

This wonderful font synopsis presents one of the earliest instances of the Thai script in printing type. Unfortunately there’s no accompanying information with the sheet, but Fiona Ross suggests it dates to between 1836 (when Vincent Figgins died and his business passed to his sons Vincent and James) and the 1880s (the latest date of type specimens under the name of V&J Figgins). Continue reading



Thaipography article

In the Bangkok Post’s The Magazine, November 2014, Philip Cornwel-Smith discusses the complexities of typography in Thailand. The story includes interviews with Anuthin Wongsunkakon, Pracha Suveeranont, Roj Siam Ruay and some nice quotes from this blog. Download the full article Thaipography [ pdf] here.

Cornwel-Smith is a writer and journalist, whose bestselling book Very Thai celebrates the wonderful idiosyncrasies of Thai visual culture.